Recraft Ventures plays a pivotal role during the foundational pre-incorporation phase of Berlin-based startup Minimise, facilitating the establishment of key partnerships in its nascent stages. Our contributions encompassed: - Implementation of a CRM system - Identification of target customer segments - Outreach initiatives - Active engagement with prospective clients - Delivering pitches - Preparation and participation in trade shows to cultivate leads - Integration as an integral member of the team, fostering a sense of unity rather than detachment A notable achievement was orchestrating Minimise's participation in a Superconnector's networking event, optimizing the opportunity to forge connections at an important trade show. Duration: 10 months 2023-2024 "During her time with us, Alix helped structure our customer pipeline, build investor connections, and establish relationships with potential suppliers. She also identified about 100 key contacts in our target group and secured valuable customer leads which led to/proved our product-market fit." - Stefan de Linde, Minimise founder Minimise is on a mission to increase the documentation of global e-waste flows by supporting the formalization of recycling infrastructure in developing nations. The aim is to enable the recirculation of e-waste which leads to extraction of critical materials vital for the circular economy. Minimise's customers are generally consumer electronics manufacturers, retailers and organizations wanting to participate in the circular economy.